What is a fractional CMO?

Week one: audit your funnel, talk to your sales team, and find where leads are actually coming from. By week four: a strategy tied to revenue targets and the first fix already in motion. You'll feel the difference because someone finally owns marketing instead of just doing tasks inside it.

An agency delivers what you asked for. The problem is knowing what to ask for. A fractional CMO sets the direction, decides what gets built, and stays accountable for whether it actually moves pipeline. If it doesn't work, I'm the one who has to fix it — not write a report about it.

Engagements start at $2,500/month, with most clients landing between $2,500–$5,000 depending on the depth of involvement. No long-term contracts — we'll scope it on the first call so you know exactly what you're getting before you commit anything. See pricing details →

You'll see the numbers. Pipeline generated, cost per lead, conversion rates, revenue influenced — reported monthly in plain language. If you can't tie marketing spend to revenue within 90 days, something is wrong and we'll fix it or be honest about it.

No. Some companies have a team that needs leadership. Others start from zero. Either way, the engagement is built around what you actually need — whether that's hiring the right people, managing freelancers, or building systems before you bring anyone on.

That's the goal. Most engagements run 6-18 months. Once your internal team can execute the strategy on their own, we shift to lighter advisory or wrap up entirely. No lock-in contracts — you stay because it's working, not because you're stuck.